What's the easiest way to increase your average order value (AOV) when selling e-commerce or B2B in the US market? Combine different products and offer bundled sets, subscription boxes, or special promotional packages! However, this sales-boosting strategy can turn into a massive operational nightmare behind the scenes.
Combining products with different SKUs into a single package or assembling your products to make them ready for sale is a great marketing tactic. But who will handle Kitting and Assembly amidst all the shipping hustle? Let's explore how you can transform this time-consuming process, which often erodes your profit margins, into a seamless logistical strength.
🧩 What Exactly Are Kitting and Assembly?
No need to get bogged down in logistics jargon:
Kitting: The process of combining individually sold products in the warehouse (e.g., shampoo, conditioner, and a comb) and packaging them as a single new product (new SKU).
Assembly: The process of combining products that arrive in parts, making them final and ready for use before shipping.
⏳ Gain Flexibility in the Warehouse, Not at the Manufacturer
Many brands prefer to have packaging or kitting done by their manufacturer in Turkey and then ship them to the US. But this is a big mistake! Why? Because market demands change instantly. If you have your products packaged as "Set Only" in Turkey, you lose the chance to sell those products individually in the US.
When you have kitting done in Smart Loji warehouses, your products remain individual until the last moment. When an order comes in as a "Set," our team immediately creates that set. This way, you maintain 100% inventory flexibility!
📉 Digital Solution for Inventory Nightmares
The biggest enemy of manual kitting processes is inventory confusion. When a set consisting of three different products is sold, those three products in your warehouse must be deducted from stock simultaneously. Managing this with Excel spreadsheets is impossible.
Our advanced WMS (Warehouse Management System) infrastructure seamlessly digitizes kitting processes. The moment a set is sold, all the sub-components that make up that set are deducted from your inventory in real-time. The stress of "How many of which product are left in the warehouse?" becomes a thing of the past.
📦 Life-Saving Standards for Amazon FBA and B2B
You encounter strict Kitting and Assembly rules not only when selling from your own website but also when sending goods to Amazon FBA warehouses or preparing B2B wholesale pallets for a major retailer. Failure to comply with Amazon's "Sold as Set" labeling rules can lead to your products being rejected and incurring exorbitant penalties. Our professional team knows these complex preparation rules for marketplaces and B2B buyers by heart and implements them with zero errors.
🤝 Operations Are Ours, Sales Are Yours!
Offering unique customer experiences, designing subscription boxes, or increasing your average order value with bundled sets is no longer a logistical hurdle for you. With Smart Loji's 30 years of experience, expert staff, and technological infrastructure, we manage all your kitting, assembly, and labeling processes from the heart of the US with zero errors.
You just focus on creating new and creative campaigns; because operations are ours, sales are yours!
For more information, you can send a message.